Between stay-at-home orders and the normalization of working from home, the automobile industry was impacted tremendously by COVID-19. But now, there’s reason to be optimistic about the future of the industry. Though 48% of drivers across the globe spend less time driving than they did before the pandemic, the industry is going strong. This year, worldwide car sales are predicted to reach 71.4 million, increasing 7.6 points from 63.8 million in 2020. Here’s everything you need to know about the state of the automobile industry in 2021.

Halloween is America’s third favorite holiday, trailing only behind Christmas and Thanksgiving. 65% of Americans plan to celebrate Halloween in 2021.  Although COVID concerns impacted participation in 2020, consumers still spent about $8 billion on Halloween costumes, decor, candy, and more. This year, Halloween spending is predicted to reach an all-time high of over $10 billion.  Let’s dive into some facts about consumer spending for Halloween, when people begin to prepare, and consumer sentiment around this year’s holiday. 

Experiential marketing is in a constant state of evolution, and few people have their finger on the pulse quite like Max Lenderman. With a myriad of experience building purpose-centric marketing campaigns that help companies create meaningful relationships with consumers,  Max  demonstrated the value of empathy in marketing campaigns, making brave decisions, and not merely keeping an  eye on the future of the industry, but helping to craft it.