---
title: Don't Let Vine's Failure Scare You Away from TikTok
description: Though TikTok bears some initial resemblance to the now-defunct Vine, Jeff Snyder argues that TikTok has more staying power on Social Media Explorer.
---

[Default HubSpot Blog](https://blog.inspiramarketing.com/blog)

# [Don't Let Vine's Failure Scare You Away from TikTok](https://blog.inspiramarketing.com/blog/dont-let-vines-failure-scare-you-away-from-tiktok)

 Written by [Rob Patterson](https://blog.inspiramarketing.com/blog/author/rob-patterson) | Mar 10, 2020 9:03:18 PM

For those who were around in 2013, TikTok bears some initial resemblance to Vine, the now-defunct app known for its entertaining bite-sized video content. This has led to some skepticism from marketers in terms of the long-term viability of an app like TikTok. To learn how TikTok is different  and why it seems poised for the long-term success that eluded Vine, [**head over to Social Media Explorer**](https://socialmediaexplorer.com/content-sections/news-and-noise/dont-let-vines-failure-scare-you-away-from-tiktok/) to hear from our very own Jeff Snyder.

 

 

[View full post](https://blog.inspiramarketing.com/blog/dont-let-vines-failure-scare-you-away-from-tiktok)

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