---
title: Inspira's Jeff Snyder on the Pop-Up Biz Podcast
description: Jeff Snyder joined the Pop-Up Biz Podcast to discuss Inspira's practice with purpose, the agency's use of ethnography, and how to grow a positive culture.
---

[Default HubSpot Blog](https://blog.inspiramarketing.com/blog)

# [Inspira's Jeff Snyder on the Pop-Up Biz Podcast](https://blog.inspiramarketing.com/blog/inspiras-jeff-snyder-on-the-pop-up-biz-podcast)

 Written by [Rob Patterson](https://blog.inspiramarketing.com/blog/author/rob-patterson) | Mar 15, 2021 6:37:30 PM

On the [Pop-Up Biz Podcast](https://advertisingweek.com/podcast-thepopupbiz/), host Susan Sandler meets with brand founders and entrepreneurs to discuss the latest in experiential retail, marketing, and pop-ups. From new business models and creative strategies to technological innovations, there's something for every listener to learn.

On the latest episode of the podcast, Susan was joined by Inspira's CEO and Founder, Jeff Snyder. In this episode, he discusses Inspira's practice with purpose, how the agency uses ethnography to better understand consumer mindsets, and how to foster an internal culture that attracts positivity and elevates productivity.

Listen for yourself [at this link](https://popupbiz.blubrry.net/2021/03/11/experiential-empathy/) or wherever you get your podcasts!

[View full post](https://blog.inspiramarketing.com/blog/inspiras-jeff-snyder-on-the-pop-up-biz-podcast)

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