--- title: "Infographic: Experiences Enhance the Holidays" description: Experiential Marketing, Holidays image: https://blog.inspiramarketing.com/hubfs/Screen-Shot-2018-11-06-at-11.43.28-AM.png --- [![vast.png](https://blog.inspiramarketing.com/hs-fs/hubfs/Inspira%20Wordmark.png?width=480&height=206&name=Inspira%20Wordmark.png "vast.png")](http://inspiramarketing.com) - [Default HubSpot Blog](https://blog.inspiramarketing.com/blog) # Default HubSpot Blog ## [Infographic: Experiences Enhance the Holidays](https://blog.inspiramarketing.com/blog/infographic-experiences-enhance-the-holidays) Nov 6, 2018 8:44:49 AM / by [Rob Patterson](https://blog.inspiramarketing.com/blog/author/rob-patterson) - [Tweet](https://twitter.com/share) The holidays can be stressful for everyone. But for moms, holiday shopping and entertaining can add to an already hectic schedule. Although they may be busy, new research into how moms feel about the season and the many ways they celebrate finds that most moms do believe it’s the most wonderful time of the year. Experiential marketing strategies can show busy moms exciting ways to entertain, introduce holiday-themed products, or make shopping fun through experiential pop-up boutiques.   ![Experiences-Enhance-the-Holidays_newsletter_v2.jpg](https://blog.inspiramarketing.com/hs-fs/hubfs/Experiences-Enhance-the-Holidays_newsletter_v2.jpg?width=1000&name=Experiences-Enhance-the-Holidays_newsletter_v2.jpg)   Here are five facts you need to know about holiday behavior when planning your next campaign: **Making their List** The majority of parents take their gift-shopping cues from kids! 80% of moms say their children directly influence their gift purchases   **Moms Set the Tone for the Season** 62% enjoy shopping for gifts 43% love trying new holiday recipes 41% travel to see holiday events or visit others 40% enjoy decorating and doing DIY projects 39% participate in family movie or game night 13% plan group athletic activities   **Mom’s No Grinch!** What moms love best about the holidays 64% spending quality time with friends and family 33% celebrating holiday traditions 33% eating seasonal or holiday-themed foods   **All the Holiday Feels** Although most moms look forward to the season, the holidays can elicit a range of emotions from joy to sadness 37% excited or happy 21% sad or stressed 17% loved 13% optimistic 7% inspired 6% anxious or nervous   **It’s Party Time** One-third of Millennial moms say they plan to host or entertain friends during the holiday season and 61% say they will go to someone else’s home to celebrate   **[Contact us](http://inspiramarketing.com/contact)** today to learn how our suite of experiential marketing services can help you reach consumers during the holiday season. ![Rob Patterson](https://app.hubspot.com/settings/avatar/e1a05c73af5188138a1c9a81f2768bad) #### Written by [Rob Patterson](https://blog.inspiramarketing.com/blog/author/rob-patterson) ### Subscribe to Email Updates - 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