What keeps an event attendee coming back year after year? BizBash recently asked experts to share their secrets to year-round engagement, including Inspira's Chief Inspiration Officer Jeff Snyder, who commented on the importance of offering discounts and loyalty programs, building anticipation as early as possible, and asking for feedback to help stay in touch. 

To read his valuable insights, including how our client YASSO's 'I Scream for YASSO' campaign successfully implemented these efforts, click here.