---
title: "Infographic: Where Consumers Expect to Spend Beyond the Pandemic"
description: With states loosening restrictions and beginning to reopen, consumers are set to spend more in categories outside of food and other household goods.
image: https://blog.inspiramarketing.com/hubfs/sharon-mccutcheon-8lnbXtxFGZw-unsplash%20(1).jpg
---

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## [Infographic: Where Consumers Expect to Spend Beyond the Pandemic](https://blog.inspiramarketing.com/blog/infographic-where-consumers-expect-to-spend-beyond-the-pandemic)

 Jun 10, 2020 11:59:41 AM / by [Rob Patterson](https://blog.inspiramarketing.com/blog/author/rob-patterson)

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Aside from a few select categories, consumer spending has stalled due to the COVID-19 pandemic. However, as states continue to loosen restrictions and consumers head back out into the world, we'll see an uptick in spending in areas outside of food and household goods. Below, we take a look at where the pandemic has changed consumer attitudes on spending and evaluate where we could see long-term changes in behavior.

 

![Where Consumers Expect to Spend in the Coming Months](https://blog.inspiramarketing.com/hs-fs/hubfs/Where%20Consumers%20Expect%20to%20Spend%20in%20the%20Coming%20Months.jpg?width=1720&name=Where%20Consumers%20Expect%20to%20Spend%20in%20the%20Coming%20Months.jpg)

 

Here are four things you need to know about consumer spending in the coming months:

 

**Update on Auto**

Global sales for automotive brands were down 4% last year, which created cause for concern at the outset of 2020. Now, economic concerns surrounding COVID-19 have further dented demand by 42% for this year.

- Pre-Pandemic: 13% of consumers planned to buy a car in 2020
- Post-Pandemic: 7.5% of consumers still intend to do so

Even interest from the biggest auto enthusiasts is tepid. On Reddit’s cars page, mentions of purchase intent decreased 13% from January and February to March and April.

 

**Taking Time to Travel**

The travel industry has been hit particularly hard by the pandemic, causing consumers to cancel or postpone plans for their next getaway. Where do consumers stand on travel now?

- Pre-Pandemic: 43% of consumers said they planned to book or go on a vacation in 2020
- Post-Pandemic: 22.4% of consumers still intend to do so.

For those still planning to go on vacation in 2020, the primary motivations are to see family and friends (52%) and the need for a change of scenery (45%). Social listening indicates that camping, hiking, and backpacking are popular alternatives as traditional travel takes a backseat.

 

**Room for Home Improvement**

With consumers across the globe spending more time at home, home improvement has been one area where activity has continued.

- 3% of consumers still plan to do large-scale home improvements
- 8% of consumers still plan to buy new furniture
- 9% of consumers still plan to move houses or apartments

If employees across the globe continue to work from home, the home improvement trend could stick. Marie Kondo-like home organization and other DIY projects like painting have seen a huge boost in search and on social media.

 

**Other Areas of Interest**

- Finances: 68% of those who have tried to save more during the pandemic will continue to do so once it is contained
- Clothing: 73% of people who planned to buy new clothes or shoes this year still plan to
- Holidays: 44% of consumers say they’ll be spending less on holiday gifts and celebrations compared to last year
- Online Shopping: Over 20% of consumers have bought clothes, groceries, or toiletries online when they wouldn’t have normally done so. Seventy-three percent of those consumers intend to continue doing so once the pandemic is contained.

 Topics: [Insights](https://blog.inspiramarketing.com/blog/topic/insights), [Infographics](https://blog.inspiramarketing.com/blog/topic/infographics)

![Rob Patterson](https://app.hubspot.com/settings/avatar/e1a05c73af5188138a1c9a81f2768bad)

#### Written by [Rob Patterson](https://blog.inspiramarketing.com/blog/author/rob-patterson)

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