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7 Tips for Creating an Effective Email Marketing Strategy

Dec 2, 2021 9:00:00 AM / by Inspira Marketing posted in Brand Storytelling

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Many of our clients come to Inspira Marketing with the thought that email marketing is a dying marketing form. In reality, this couldn’t be further from the truth. In 2020, there were over 4 billion email users worldwide - which means over half the world’s population is currently using email - and that number is continuing to rise. Even with so many people actively utilizing email,  more than 40% of marketers saw cuts to their email marketing budgets since the pandemic according to Hubspot.

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