The numbers don’t lie: America is snacking now more than ever. In 2023 and beyond, we can expect to see snack purchases soaring alongside a wider variety of snacks in general.

As anyone who’s ever played football will tell you, after the big game it’s time to review the tapes. And to be honest, it’s really no different in the marketing biz.

It's that time of year again: Valentine's Day. If you forgot, head to the corner market first and then come back and check out this infographic.

Business trips are as old as business itself, but the way we travel and the way we work has seen a huge sea change in just a few short years.

Inspira’s own director of client leadership, Ralph Failla, spoke with Smart Meetings about how to plan and prepare meetings and events that can handle even the most unpredictable circumstances. 

We’re going to take a look at what consumers are saying they want from sustainability efforts, what retail executives believe to be true, and if reality matches either take. 

Marketing is an integral part of any business as it helps to increase brand awareness and drive sales. 

To quote Sherlock Holmes: “Data! Data! Data! I can't make bricks without clay.”

Data is the difference between an idea and a reality. Data is what cuts through assumptions, what separates a plan that worked from a plan that didn’t. 

Ad Age has released this year's "Best Places to Work" list, which showcases the 50 marketing companies that impressed them the most. Inspira Marketing joins the list in 2023 due to our commitment to ensuring employees feel appreciated, equipped, and empowered to do their best work in a challenging and creative industry.

Inspira’s Senior Client Engagement Manager Jeff Lund spoke with BizBash about the event marketing trends of 2023, discussing the importance of cause-based marketing. He shared an example of implementation with our Thomas’ Baked Goods Leave No Trace campaign.