Inspira Marketing's latest activation for coffee company Illy grabs a spot on BizBash's "Cool Event Ideas" for March 2023.

2023’s Natural Products Expo West was a rollicking success for attendees and exhibitors, again providing a chance for vendors and marketers (and more) to share their newest big ideas.

Today we’re getting to know an important face and voice at Inspira Marketing: Kira Smelser.

Check out this week’s infographic depicting three trends to keep an eye out for where the beer market could be heading in 2023.

Women are a driving force in retail, influencing purchasing decisions in most industries. From fashion and beauty to wellness and beverage sales, women’s retail choices have a significant impact on the global market. 

Inspira lands at #1 for large companies on the Hartford Business Journal’s most recent list of the best companies to work for in Connecticut.

That’s right: happy anniversary to us. It’s Inspira’s 15th year anniversary, a celebration of how far we’ve come as a purpose-driven company looking to transform how brands and consumers find each other. And considering only 25% of businesses make it to the 15-year mark, it’s definitely worth celebrating.

Inspira and Enthuse Marketing’s Creative Director, Treasure Neal, talks with Air about his creative philosophy, how to measure good creative product, and the tools that help his team work so well together. 

March 3rd is Employee Appreciation Day, when companies recognize and appreciate the efforts of their team members. It’s an important day, and if you employ or lead any kind of team, this day should have your attention. 

The numbers don’t lie: America is snacking now more than ever. In 2023 and beyond, we can expect to see snack purchases soaring alongside a wider variety of snacks in general.