Since its launch back in 2010, Instagram has become one of the major stakeholders in the world of social media. With over 95 million photos posted on the app each day according to Sprout Social, it’s now more important than ever to produce branded content that stands out from the endless corporate clutter. The fix? Establishing an aesthetic for your brand.
Tips on Developing Your Brand's Instagram Aesthetic
Mar 15, 2018 4:05:00 PM / by Ann D'Adamo posted in Insights
After starting with us as a summer intern following graduation from the University of Kentucky, Katie Mitchell joined the Inspira team full-time as an Account Coordinator. Her mantra? Life doesn’t start before coffee. Get to know more about Katie below in this edition of the Employee Spotlight!
How Marketers Can Win by Going Against the Grain
Feb 23, 2018 1:28:58 PM / by Rob Patterson posted in Insights
Like any other industry, marketing is a world in which trends emerge. And, when brands and marketers see those trends developing, there’s a natural desire to emulate and ride the coattails. Everyone wins, right? Not quite. Sometimes, those trends are leveraged to perfection, but other uses can leave a lot to be desired. In reality, the results vary greatly on a case-by-case basis.
Say hello to the newest addition to the HR team, Allison Young! Allison joins us as an HR Specialist and, given her altruistic nature, it's no wonder why she's a fit for the team. Wanna know more? Read on...
A Connecticut native with an extensive marketing background, Maureen Jones joins our team as Account Director. Her mantra? Do or do not. There is no try. Get to know more about Maureen below...
3 Ways Marketers Can Take Advantage of the Holidays
Dec 11, 2017 1:32:38 PM / by Rob Patterson posted in Insights
For citizens across the globe, the holiday season provides an opportunity to spend time with families, to give back, and to show appreciation for one another.
Why Experiential Should Be At the Heart of Business Strategy
Nov 27, 2017 3:08:50 PM / by Ann D'Adamo posted in Insights, Experiential
What do Cadillac, Old Spice, and Lego all have in common? They each have had to make a significant business decision that would change the future of their respective brands and put them back into the hearts and minds of consumers.
In this Employee Spotlight, we spend some time with another member of our HR team, Chris Mariani. Chris is our Manager of Talent Acquisition and comes to us from Priceline.com. Here's a bit more on Chris:
Meet Steve Winkel! Steve joins Inspira as the VP of People and Culture. Want to get to know Steve? Read on...
Meet the latest addition to our team, Jeremy Litchfield. In addition to working at Inspira, Jeremy owns and runs his own outdoor apparel brand with his wife in his home state of Maine. Want to get to know more about Jeremy? Read on...