As one of the original dairy-free pioneers, So Delicious Dairy Free (SDDF) has been pushing plant-based boundaries since 1987. With a portfolio spanning dairy-free ice cream, yogurt, beverages, and creamers made from coconut, cashew, almond, and soy, the brand has long been synonymous with indulgent flavor and conscious living—proving loyal customer retention with a repeat purchase rate well over 50%.

In a recent feature forMarketingProfs, Inspira CEO Jeff Snydershares why real brand loyalty is built through trust, consistency, authenticity, and shared values, not just viral moments or flashy campaigns.

We are thrilled to announce that Inspira has been honored with six Hermes Creative Awards this year. These awards show our team's commitment to creating memorable experiences that resonate and strengthen relationships with our clients' target audiences. 

Following the success of International Delight’s award-winning 2024 Cold Foam House experience at Coachella, where the brand first introduced its Cold Foam Creamer innovation, Inspira was tasked with building on that momentum for the next chapter, to design an experience that would continue to position International Delight at the center of coffee conversations.

Inspira is thrilled to be recognized once again as an Inclusive Workplace by Best Companies Group and COLOR Magazine for the third year.

Marketing moves fast, but these women move even faster, and to end Women’s History Month, we’re honoring the impact they make every day.

This year, Inspira is recognizing four stars who were recognized by Chief Marketer'sTop Women in Marketing awards: Brooke Stein for The Disrupters, Regina Fiedel for The Opportunists, Melissa Rath for The Ones to Watch, and Ann D’Adamo for The Marketers of the Year.

Since 1933, illycaffè has been a globally recognized leader in producing premium, sustainably sourced coffee, but in recent years, has faced various challenges with gaining traction and affinity amongst coffee lovers in the U.S. In today’s coffee landscape, brands are navigating rising costs, intense competition, and increasingly discerning consumers who expect more than just quality claims alone, and in the U.S. especially, shelves and street corners are over-saturated with coffee options while consumers have become progressively more critical of brand authenticity. Meaning, in order for illy to stand out from its competition, it would require more than just a great cup of coffee.

Turns out, when you put people first, good things happen (again and again). Like… for 11 years in a row.

Media Contact
Melissa Burns
Director of Marketing & Communications
914-384-0945
mburns@inspiramarketing.com

Celebrating 50 years in distribution, HI-CHEW, the famous fruity chewy candy from Japan, was on the cusp of a U.S. breakthrough. The brand had secured strong national retail distribution and cultivated a passionate online fanbase known for hunting down elusive flavors, but despite that loyalty, mainstream awareness remained limited in the U.S. HI-CHEW wasn’t yet a household name; it was still in discovery.