A lover of travel and a well-made cocktail, Natalie Barnes joins our team as a Division Lead on the Activation Army program. To get to know her more, read along in this edition of the Employee Spotlight!
Employee Spotlight: Natalie Barnes
Aug 23, 2018 1:08:15 PM / by Rob Patterson posted in Employee Spotlights
Infographic: Why Instagram Adds Snap to Your Next Experiential Marketing Campaign
Aug 22, 2018 6:53:34 AM / by Rob Patterson posted in Infographics
While other platforms may be losing users (we’re looking at you Facebook and Twitter), Instagram is in high-growth mode. Between 2017 and 2020, Instagram is expected to grow its user base by almost 7% to reach 95 million users in the U.S. alone. Moreover, researchers found that Instagram users are more engaged and actively follow brands on the platform.
Inspira Marketing Group Tops List of Inc 5000 2018 Fastest-Growing Companies in CT
Aug 17, 2018 4:43:00 PM / by Rob Patterson posted in Awards
Norwalk-based Inspira Marketing Group, an experiential marketing agency, has topped Inc.’s list of fastest-growing companies in Connecticut, ranking seventh in the state and second in the Stamford-Bridgeport metro area. In addition, the agency has received top honors as a six-time honoree, with an impressive overall nationwide ranking of 1,180, up more than 40% over 2017.
Employee Spotlight: Chelsey Brick
Aug 1, 2018 9:38:12 AM / by Rob Patterson posted in Employee Spotlights
We're excited to welcome Chelsey Brick to the Inspira team as our Talent Acquisition Associate! Her personal motto? "Each morning, we are born again. What we do today is what matters most." To get to know Chelsey better, read along in this edition of the Employee Spotlight!
How Direct-to-Consumer Brands Fuel Growth Through Experiential Marketing
Jul 31, 2018 6:50:59 AM / by Ann D'Adamo posted in Experiential
Recently, Blue Apron announced a series of pop-up events that will be happening nationwide. These include a retail location in New York with cooking classes and panels, mobile activations in Los Angeles, San Francisco, and Seattle, and culinary-inspired movie nights in Minneapolis, Dallas, and Austin.
Three Beverage Styles That Are Booming This Summer
Jul 26, 2018 12:14:21 PM / by Steph Jones
If you’ve stepped inside the local beverage store recently, you’ve undoubtedly noticed the countless options available to you when it comes to beer. And, if you weren’t following the beverage business closely, you’d probably conclude that it means the craft beer boom is alive and well.
Employee Spotlight: Dan Sullivan
Jul 26, 2018 9:00:16 AM / by Rob Patterson posted in Employee Spotlights
A native of Long Island, NY and resident of Wilton, CT, Dan Sullivan joins Inspira as our Chief Engagement Officer. With a mantra of "I never lose. I either win or I learn," he's sure to be a major asset to the team. To get to know Dan more, read along in this edition of the Employee Spotlight!
It’s 3:00 PM and you’re on your third cup of coffee. For some reason, no matter how hard you try, you can’t escape the exhaustion. Worse still, you can’t leave for the day because you have to finalize your presentation for the board meeting tomorrow. Wouldn’t a nap be ideal right about now?
Hailing from New Haven, Connecticut, Jade Axman is our team’s Social Media & PR Coordinator. To get to know her more, read along in this edition of the Employee Spotlight!
Three Ways That Brands Can Use Instagram’s New IGTV Function
Jul 10, 2018 12:36:22 PM / by Ann D'Adamo
The recent launch of IGTV, Instagram’s latest venture, has made a splash in the marketing world thus far. As opposed to Instagram stories (15 seconds) and traditional feed posts (60 seconds) that have strict time constraints, IGTV presents an opportunity for brands and influencers seeking to share long-form video content.