This just in: Inspira won a PRO award yesterday for our Barone Fini “Flight of Fini” campaign last year, in the “Best Sampling or Trial Recruitment Campaign” category.
Inspira Marketing Group, and its partner agency Enthuse Marketing, hosted their Soles2Souls donation assembly last week, closing out this year’s annual Day of Giving fundraising event.
Many brands stick to a core few social media platforms for marketing, usually Meta or LinkedIn. There’s nothing inherently wrong with picking a lane and doing it well, but brands with strong visuals seriously need to consider branching out to Pinterest.
Media Contact
Melissa Burns
Director of Marketing & Communications
914-384-0945
mburns@inspiramarketing.com
Pinterest is one of the unsung heroes of social media marketing, quietly bringing in tons of views and engagement while being largely ignored by many brands.
2023’s Total Halloween spend is expected to reach a record $12.2 billion this year, exceeding last year’s record of $10.6 billion.1
Traditional marketing campaigns may feel reliable, but it's the unexpected ideas that capture audiences.
Influencers shape the cultural landscape by establishing a connection with their audience, by offering people everything from role models to gurus to entertainment. But how does the digital landscape change when the people doing the influencing aren’t even real? Can they still connect with people?
Though inflation continues to slow, consumers are still looking to save at the grocery store. Store brands might be the answer for some, but brand loyalty is still a factor. Check our latest infographic about how consumers are feeling about their dollars and your brand.
Emerging brands are thrust into a competitive marketplace full of established brands often with nothing but a scrappy attitude, a dream, and a tight budget. But all three, when combined with a tailored marketing strategy, are sometimes all you need to create brand awareness with consumers.