Kira Smelser recently joined the Inspira team as PR, Social, & Content Strategist. Get to know the latest addition to the team in this edition of the Employee Spotlight!
Employee Spotlight: Kira Smelser
Apr 1, 2021 12:50:32 PM / by Rob Patterson posted in Employee Spotlights
3 Things to Know About Consumer Automotive Preferences in 2021
Mar 31, 2021 12:37:50 PM / by Rob Patterson posted in Insights, Automotive
Over the past year, the pandemic has thrown a wrench into even the best-laid of plans. For those looking to purchase or lease a new vehicle, it's no different. According to the 2021 Deloitte Global Automotive Consumer Study, 34% of Americans have been forced to either accelerate or slow their auto purchasing plans due to the pandemic.
Gauging Consumer Comfort on the Return to Normal
Mar 24, 2021 5:52:51 PM / by Rob Patterson posted in Insights
As vaccine roll-out efforts continue to gain momentum, there are signs of hope for a return to normalcy in 2021. Consumers across the country are looking forward to resuming their typical day-to-day activities, but comfort levels can vary drastically from one person to the next. Below, we take a look at nine things to know about where consumers stand on the return to normal this year.
Join Inspira at the 'Laugh Your Socks Off' Virtual Comedy Show
Mar 24, 2021 12:25:25 PM / by Rob Patterson posted in Inspira News
Throughout the month of March, the Inspira team has invited friends, family, and colleagues to join us in "The Great Sockpile," an initiative aimed at collecting much-needed sock donations for homeless shelters in our communities across the nation.
Employee Spotlight: Greer Hardy
Mar 22, 2021 8:00:00 AM / by Rob Patterson posted in Employee Spotlights
Greer Hardy recently joined the Inspira team as PR, Social, & Content Strategist in our Marketing & Communications department. Get to know the latest addition to the team in this edition of the Employee Spotlight!
7 Things to Know About Consumer Finances in 2021
Mar 16, 2021 3:25:55 PM / by Rob Patterson
While public health has been the issue at the forefront of the COVID-19 pandemic, it has had ramifications across all aspects of life. Job losses and economic strife have led to a large decline in consumer activity, with many people choosing to prioritize long-term financial health over non-essential expenses. Vaccinations offer hope for a semblance of normalcy going forward, but some new habits may hold for the long term. To find out seven things you need to know about consumers and their personal finances in 2021, read along below.
Inspira's Jeff Snyder on the Pop-Up Biz Podcast
Mar 15, 2021 2:37:30 PM / by Rob Patterson posted in Experiential, Inspira News
On the Pop-Up Biz Podcast, host Susan Sandler meets with brand founders and entrepreneurs to discuss the latest in experiential retail, marketing, and pop-ups. From new business models and creative strategies to technological innovations, there's something for every listener to learn.
Jeff Snyder: 3 Experiential Marketing Techniques to Embrace in 2021
Mar 9, 2021 4:55:22 PM / by Rob Patterson posted in Insights, Experiential
While the world of virtual experiences has offered a blank canvas for creativity and an opportunity to reach massive crowds of people from afar, the desire for in-person experiences — and the connection that comes with them — won't be going away. That's why the future will be about hybrid event experiences.
Employee Spotlight: Matthew Snow
Mar 8, 2021 9:00:00 AM / by Rob Patterson posted in Employee Spotlights
Matt Snow recently joined the Inspira team as Account Director. Get to know the latest addition to the team in this edition of the Employee Spotlight!
Infographic: Food Shopping in the Pandemic
Mar 2, 2021 10:15:05 AM / by Rob Patterson posted in Infographics, CPG
During the pandemic, 83% of adults have changed how they get their food and what they eat. And whether it's mobile ordering, pick-up, or delivery, almost half of consumers are trying a new behavior for the first time. What changes are they making in what they eat and how they shop for it? In this infographic, we take a look.