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Employee Spotlight: Tyler Caruso

Nov 4, 2021 10:56:05 PM / by Madison Zoey Vettorino posted in Employee Spotlights

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Tyler Caruso recently joined the Inspira team as Account Coordinator for DBC. Get to know the latest addition to the team in this edition of the Employee Spotlight!

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Employee Spotlight: Melissa Rath

Nov 4, 2021 10:43:16 PM / by Madison Zoey Vettorino posted in Employee Spotlights

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Melissa Rath recently joined the Inspira team as Senior Client Engagement Manager. Get to know the latest addition to the team in this edition of the Employee Spotlight!

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Here’s What Marketers Need To Know About Gen Alpha

Nov 2, 2021 7:59:15 PM / by Madison Zoey Vettorino posted in Insights

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You have a thorough understanding of Millenials and Gen Zers, but what do you know about Generation Alpha? This demographic cohort refers to people born between 2010 and 2025. Despite their young age, this culturally significant group is already making an impact.  Here, we take a look at how the rise of Gen Alpha will alter how brands create connections with consumers.

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Employee Spotlight: Tyler Mirabile

Nov 2, 2021 7:52:05 PM / by Madison Zoey Vettorino posted in Employee Spotlights

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Tyler Mirabile recently joined the Inspira team as Business Development Associate. Get to know the latest addition to the team in this edition of the Employee Spotlight!

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How Experiential Marketing Can Help Foster Brand Community

Oct 27, 2021 5:51:03 PM / by Madison Zoey Vettorino posted in Experiential

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Community-driven marketing is increasingly valuable, and brands have the opportunity to utilize the power of brand communities to impact customer retention, improve engagement, create new leads, and even enhance credibility. 

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Employee Spotlight: Matt Cicero

Oct 25, 2021 3:39:11 PM / by Madison Zoey Vettorino posted in Employee Spotlights

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Matt Cicero recently joined the Inspira team as Group Account Director. Get to know the latest addition to the team in this edition of the Employee Spotlight!

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Employee Spotlight: Andrea Falls

Oct 22, 2021 10:00:40 AM / by Madison Zoey Vettorino posted in Employee Spotlights

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Andrea Falls recently joined the Inspira team as  Director of Client Engagement. Get to know the latest addition to the team in this edition of the Employee Spotlight!

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How Brands Can Use Experiential Marketing To Increase User-Generated Content

Oct 18, 2021 9:52:22 PM / by Madison Zoey Vettorino posted in Experiential

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According to a study by Event Marketer, nearly three-fourths of consumers state that participating in brand experiences makes them more likely to purchase from the activating brand.

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Infographic: The State of The Automobile Industry

Oct 15, 2021 4:36:52 PM / by Mary McMillan posted in Infographics

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Between stay-at-home orders and the normalization of working from home, the automobile industry was impacted tremendously by COVID-19. But now, there’s reason to be optimistic about the future of the industry. Though 48% of drivers across the globe spend less time driving than they did before the pandemic, the industry is going strong. This year, worldwide car sales are predicted to reach 71.4 million, increasing 7.6 points from 63.8 million in 2020. Here’s everything you need to know about the state of the automobile industry in 2021.

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What Is The Metaverse, And What Should Marketers Know About It?

Oct 12, 2021 9:26:25 PM / by Madison Zoey Vettorino

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If social media didn't blur the lines between reality and the digital world enough, the metaverse certainly will. The next iteration of the web will revolutionize the way consumers interact with each other—and with brands—and it's coming. 

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