During the COVID-19 pandemic, consumers were starved for human connection. A recent report by Genesys revealed that two in five people feel less connected to others due to the pandemic. One of the best ways brands can demonstrate their commitment to customers in this unusual time is by developing genuine empathy for consumers.
Beth Ramil recently joined the Inspira team as Talent Acqusition Coordinator. Get to know the latest addition to the team in this edition of the Employee Spotlight!
Tyler Caruso recently joined the Inspira team as Account Coordinator for DBC. Get to know the latest addition to the team in this edition of the Employee Spotlight!
Melissa Rath recently joined the Inspira team as Senior Client Engagement Manager. Get to know the latest addition to the team in this edition of the Employee Spotlight!
You have a thorough understanding of Millenials and Gen Zers, but what do you know about Generation Alpha? This demographic cohort refers to people born between 2010 and 2025. Despite their young age, this culturally significant group is already making an impact. Here, we take a look at how the rise of Gen Alpha will alter how brands create connections with consumers.
Tyler Mirabile recently joined the Inspira team as Business Development Associate. Get to know the latest addition to the team in this edition of the Employee Spotlight!
Community-driven marketing is increasingly valuable, and brands have the opportunity to utilize the power of brand communities to impact customer retention, improve engagement, create new leads, and even enhance credibility.
Matt Cicero recently joined the Inspira team as Group Account Director. Get to know the latest addition to the team in this edition of the Employee Spotlight!
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Andrea Falls recently joined the Inspira team as Director of Client Engagement. Get to know the latest addition to the team in this edition of the Employee Spotlight!
According to a study by Event Marketer, nearly three-fourths of consumers state that participating in brand experiences makes them more likely to purchase from the activating brand.